Market Expertise is a boutique B2B marketing agency that specialises in the mraketing of services, solutions and intangible products. We serve as steward, strategist and tactician, offering first-class B2B marketing expertise to organisations from the professional services, financial services, technology and knowledge sectors.
Put simply, our expertise is in marketing the expertise of others.
We assist ‘smart companies’ in developing and executing B2B marketing strategies, tactics, campaigns and projects that are coordinated, considered and results-oriented.
First-Class B2B Marketing Expertise
We’re passionate, results-oriented, commercial and creative. Our clients engage us in one of two ways:
- on-demand – for example, to support projects, respond to business peaks, or backfill absences
- on retainer – essentially regarding us as an extension of their in-house team.
Joint headquartered in Sydney and Paris, we support clients across the globe.
We’re the agency ‘smart companies’ turn to:
- as an alternative to carrying the overhead of an internal marketing, communications and business development team
- when they need to bolster their internal capability or capacity
- when they need to access a marketing steward or strategist
- when they seek to outsource projects or activities for reasons of confidentiality, independence, necessity or strategic importance or
- when they are negotiating a high level of change or experiencing challenging business conditions.