If doing the right thing is not sufficient motivation, there is a clear commercial incentive for embracing Environmental Social Governance (ESG): government and corporate contracts. Virtually every tender now includes multiple, specific questions that fall under the ESG umbrella. These might include questions about the tendering organisation’s:
- efforts to reduce its carbon footprint
- workforce composition (diversity, equity and inclusion)
- pro bono activities, when applicable
- community involvement
- support of local, Indigenous and/or SME businesses.
Market Expertise is a values-based agency. We are passionate about equality, human rights and the environment. We’re also strong advocates for brands and businesses embracing their obligation to leave a legacy for future generations.
At a high level, our ESG services include:
- Auditing business activities to gain a clear, holistic picture of its existing ESG efforts
- Surveying staff about their ESG priorities, values and preferences
- Developing ESG strategies and programs that are appropriate given the organisation’s the size, reach, industry and culture
- Helping businesses and their marketing teams to integrate ESG with their marketing, such as through strategic partnerships
- Producing ESG-themed internal and external communications including blogs, web content and reports
- Developing stakeholder engagement strategies to ensure all parties are aware of and aligned with the organisation’s ESG program and purpose.
Additionally, within individual ESG pillars, we:
- Produce voluntary and compliance-based modern slavery statements
- Develop actionable Reconciliation Action Plans (RAPs) that will pass the scrutiny of Reconciliation Australia and other stakeholder groups
- Design, implement, and manage pro bono programs, particularly for law firms
- Develop policies, such as for ESG and modern slavery
- Monitor, measure and report on ESG performance outcomes.
