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It’s obvious which firms are committed to pro bono (and who...

For law firms, pro bono work is a central pillar of a corporate responsibility program
On 4 September, Lawyers Weekly published our op ed, “Pro bono target should be mandatory for LSMUL winners”. By way of reminder, LSMUL...

CMO Prediction: The Trump era will herald a resurgence of values-based...

2017 will herald a resurgence of values-based marketing
Content marketers love listicles. List-style content is easy to produce and, because it’s quantifiably succinct, builds traffic and engagement. Being still early in the calendar...