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Market Expertise named Top 25 B2B Influencer

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To become a better B2B marketer take inspiration from those who are B2B influencers
Wondering how to leverage B2B influencer marketing? Start by identifying some of today’s top B2B influencers. And then follow their lead. This article by influencer...

In B2B, ROI means ‘risk of ignoring’ Google

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In B2B, ROI means 'risk of ignoring' Google
In 2014, Google and Millward Brown Digital continued their longitudinal study of business-to-business buyer behaviour. Last conducted in 2012,...