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Write wrong and no one will read your content

No one will read your content if it's riddled with spelling and grammatical errors.
When you're tired or rushed, it's easy to make a typographical or grammatical mistake. And if it's occasional, your readers will probably attribute it...

Imitation is a form of flattery and can render you a...

Imitation is the greatest form of flattery and can render you a fool
I can be a stickler for correct grammar and punctuation. Understand, I'm far from perfect but I take language seriously, use my words carefully,...

Nothing but networking

Rising through the ranks of the corporate world can be a hectic and sometimes even lonely pursuit. To counteract this, a growing numbers of professionals...

B2B Content Creation: Put Your Money Where Your Mouth Is

It's worth investing in content creation
Though relatively new, content marketing is already a fiercely competitive category. Our scan of LinkedIn reveals over 3.5 million people who claim to be...

Original Sin. Is your marketing team guilty of plagiarism?

Plagiarism is the original sin
Recently I became aware of a business that has lifted, verbatim, vast amounts of content from its competitors’ websites. It was a shocking display of...

Upcycle your content for superior results

If you upcycle content you're a winner
Modern day content marketing is barely 20 years old, yet one of the challenges marketers already face is how to create new and original content. The...

How to make written content go viral

How to make written content go viral
Tim Urban is not an expert in anything about which he writes. But with over one-million visitors to his blog each month, and half a...