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Who’s to blame for fake news – the content marketers who...

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Who is to blame for fake news? The content marketers who create it or the publishers that amplify it?
Recently, MarketingProfs, a leading and trusted source for all things content marketing, published a news story about what should have been an innocuous piece...

With content marketing, your professional services firm can punch above its...

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With content marketing, professional services firms can punch above their weight
Content marketing works for every industry but it's a match made in heaven for professional services firms. Content marketing helps professional services firms to: ...

PR firms and their clients are guilty of peddling “fake news”

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If it's not newsworthy, it's not news.
Fake news. It’s one of the highest trending topics on social media and the subject of great debate amongst those who care about freedom...